Page 92 - Electronic Media
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92            Media Studies - II   ELECTRONIC MEDIA


         You might have seen bidirectional mikes hanging down. This is to prevent
         unwanted sounds from being picked up and is especially useful in
         recording drums, violins, acoustic guitars and acoustic pianos.


         Disc Jockey (DJ)
            A Disc Jockeys is also known as “deejay”. They usually play music

         on the radio. They also talk about the news, sports, and weather.
         Sometimes, they make commercials, talk with guests, and tell us what’s
         going on around us. Experience is a very important factor. A DJ needs
         to talk seamlessly in order to capture the attention of the audience.Disc
         jockeys work for radio stations, often in small rooms called studios.
         These rooms are air-conditioned and soundproof. Full-time disc
         jockeys talk on the radio 5 or 6 days a week for about 4 hours at a
         time.

            Most disc jockeys can talk without script. They need to be extremely
         smart and need to fit music, talk, and add commercials into a strict
         schedule. Disc jockeys find people to interview and some make public
         appearances at schools and parties.Because many radio stations are
         on air 24 hours a day, disc jockeys usually don’t work regular hours.
         They often start early or work late. However, it is quite rewarding if
         one takes the job seriously.

         VOA (Voice of America)

            VOA is a dynamic multimedia broadcaster funded by the US
         Government. VOA broadcasts accurate, balanced and comprehensive
         news and information to an international audience. VOA was established
         in 1942 serving as an alternate medium for war-torn societies. Now it
         reaches people in 43 languages and different multimedia devices such
         as mobile phones, iPads, Facebook and Twitter.
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