Page 7 - Critical Analysis - Adriana Valbuena
P. 7

Prepared and organised a campaign.


                                                                                    Even if the time is against you, it is important to take


                                                                                    time to develop the campaign or leverage resources

                                                                                    for example to get a student that can do the task.

                                                                                    Otherwise,  the  small  amount  that  put  on  the  job
          Design  thinking  is  a  process  that  creates                           would be a waste of time as a non-evidence of clarity

          different ways to think and also create new
                                                                                    for  the  understanding  audience.  Thinking  more
          ways  to  solve  problems.  Today,  the  world                            creatively  will  help  to  improve  and  reach  the


          demand            innovation,           the       way         we
                                                                                    audience using point of view statements an example
          communicate  has  changed.  Using  design                                 like:

          thinking as a toolkit for innovation increase

          the  chances  to  be  in  business,  it  gets  the


          result  that  we  expected  and  also  it  builds                         [  User  ]  needs  to  [  users  need  ]
          confidence  that  the  result  will  be  relevant

          and surprising. According to a report, 89% of                             because [ surprising insight ]

          crowdfunding  projects  depending  on  the


          platform  fail  to  reach  their  goals.  Design
                                                                                    For  this  particular  case,  we  can  say  “Customers
          Thinking encourages failure and learns from

          the  failure  eliminating  the  risk.  This  report                       Nanny’s  Kitchen  needs  to  have  better  comfortable
                                                                                    and warm place because they deserve it with their
          takes mistakes from Nanny’s Kitchen project
                                                                                    favourite food” (Walsh, 2017).
          and shows how to apply some knowledge as

          follow: (Clifford, 2016)
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