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Perfectly inelastic demand Ed = 0               more than proportionate change in quantity

                       Y                                           demanded, the demand is said to be relatively
                                                                   elastic. For example, 50% fall in price leads
                                        D                          to 100% rise in quantity demanded.
                   Price  P 1                                      Ed =  %  Q

                      P                  Ed = 0                         %  P
                                                                   Ed =  100        ∴Ed = 2
                      P 2                                                50
                                        D                          Ed > 1
                       0              Q        X                          Relatively elastic demand
                          Quantity Demanded                                Y
                               Fig. 3.12
                   In figure 3.12, when price rises from OP to            P     D     Ed > 1
            OP or when price falls from OP to OP , demand               Price
               1                                 2                                         D
            remains unchanged at OQ. Therefore, the demand                P 1
            curve is a vertical straight line parallel to the Y
            axis, indicating perfectly inelastic demand.                   0     Q       Q 1      X
                                                                            Quantity Demanded
              3)  Unitary elastic demand (Ed = 1) :                              Fig. 3.14
                 When a percentage change in price leads to a      In figure 3.14, when price falls from OP to OP
                                                                                                            1
                 proportionate change in quantity demanded    (50%), demand rises from OQ to OQ  (100%).
                                                                                                   1
                 then demand is said to be unitary elastic. For   Therefore, the demand curve has a flatter slope.
                 example, 50% fall in price of a commodity
                 leads to 50% rise in quantity demanded.        5)  Relatively inelastic demand (Ed < 1) :
                       %  Q      50                               When a  percentage  change in price leads
                 Ed =           =     = 1       ∴ Ed = 1           to  less than  proportionate change  in  the
                       %  P      50
                        Unitary elastic demand                     quantity  demanded, demand is said to be
                                                                   relatively  inelastic.  For example,  50%
                          Y
                                                                   fall in price leads to 25% rise in quantity
                                                                   demanded.
                                D                                                   25
                      Price  P       Ed = 1                        Ed =  %  Q   =   50   = 0.5
                                                                        %  P
                        P 1              D                         Ed = 0.5         ∴Ed < 1
                                                                    Relatively inelastic demand. Ed < 1

                          0     Q    Q 1       X                         Y
                          Quantity Demanded
                               Fig. 3.13                                       D
                 In figure 3.13, when price falls from OP            Price  P       Ed < 1
            to OP (50%), demand rises from OQ  to OQ
                  1                                       1             P
            (50%). Therefore, the slope of the demand curve              1           D
            is a 'rectangular hyperbola'.
                                                                         0     QQ             X
                                                                                    1
              4)  Relatively elastic demand (Ed >1) :                       Quantity Demanded
                 When a percentage change in price leads to
                                                                                 Fig. 3.15
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