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Community Legacy
Community Legacy

IAAF W ORLD U18 REPORT
Summary of Relevant Initiatives
Summary of Relevant Initiatives

• Local Economic Impact Study. Study was conducted by the Ministry of Tourism. 5.1
• Local Economic Impact Study. Study was conducted by the Ministry of Tourism. 5.1

• Promote Local Businesses. Working with the local tourism department, an informal policy was adopted to
• Promote Local Businesses. Working with the local tourism department, an informal policy was adopted to
promote local business. 5.2
promote local business. 5.2
• Invest in a Community Legacy Project. Please see pages 2-3 for a description of this initiative. 5.4-5.6
• Invest in a Community Legacy Project. Please see pages 2-3 for a description of this initiative. 5.4-5.6

Members of IAAF & LOC plant trees in the new ‘Global Forest’ at Moi International Sports Complex, July 2017.
Members of IAAF & LOC plant trees in the new ‘Global Forest’ at Moi International Sports Complex, July 2017.
Photo courtesy LOC.
Photo courtesy LOC.
Recommendations for Continual Improvement
Recommendations for Continual Improvement

• Partner with a nonprofit to increase awareness of their mission. Organizers should provide visitors
• Partner with a nonprofit to increase awareness of their mission. Organizers should provide visitors
with the opportunity to learn about the mission of local nonprofits, and where possible engage with
with the opportunity to learn about the mission of local nonprofits, and where possible engage with
the organization itself. 5.4
the organization itself. 5.4
Examples of ways to engage with nonprofits include:
Examples of ways to engage with nonprofits include:
• Free booth space on site or near the event
• Free booth space on site or near the event

• Access to public service announcements and/or commentary; nonprofit can provide talking points
• Access to public service announcements and/or commentary; nonprofit can provide talking points
and working with the communications/media coordinator to integrate them
and working with the communications/media coordinator to integrate them

• Include nonprofit mission in the event press kit
• Include nonprofit mission in the event press kit
• Create a role within the LOC with the authority to activate on legacy projects specifically. 5.6
• Create a role within the LOC with the authority to activate on legacy projects specifically. 5.6
• One objective of the legacy project had been to transport students from neighboring counties to
• One objective of the legacy project had been to transport students from neighboring counties to
the event after engaging them with the tree planting project, using attendance at the event as a
the event after engaging them with the tree planting project, using attendance at the event as a
celebration of their work. This did not come to fruition due to lack of both time and capacity on
celebration of their work. This did not come to fruition due to lack of both time and capacity on
the part of LOC members, who were busy with other logistical priorities of producing the event.
the part of LOC members, who were busy with other logistical priorities of producing the event.
• The Ministry of Education took responsibility for transporting students to and from the events,
• The Ministry of Education took responsibility for transporting students to and from the events,
with supervisors for long distance travel, but the logistics could have been planned farther in
with supervisors for long distance travel, but the logistics could have been planned farther in
advance of the event to minimize safety concerns and expense.
advance of the event to minimize safety concerns and expense.
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