Page 13 - The 10 Most Innovative Startups in Travel 2019

eyor Camps is India’s
largest experiential travel
Dcompany. Founded in May
2016, the vision is to organise the
highly fragmented experiential
travel industry. In India, booking
flights and hotels is a seamless
experience with companies like
Make My Trip, OYO etc. However,
we need to realise that India is
going to become the youngest
country in the world by 2021
with 65% of our population being
millennials who in today’s day
and age have an ever increasing
disposable income. Millennials
have very different spending
habits and are more keen on
spending their money on things
like entertainment and travel
instead of savings. Millennials
prefer travelling to offbeat and new
destinations where they can share
more about their travel on social
media instead of the same old
vanilla travel plans and mainstream
locations. We realised that the
biggest problems that existed in
this space were that of ‘Discovery,
Trust and Experience’. This
fragmented industry is crowded
where majority market share is
lying with local operators and
touts. This leads to the consumer
often being cheated by paying
a higher price or not getting the
experience they had hoped for.
Hence, we launched Deyor Camps,
an online brand where a customer
could explore tour options both
domestic and international, book
directly and be able to rate and
review and see other reviews which
builds trust for them and fellow
travellers.

This is our third year of operation.
The first year was about building
up the experiences and the
standard operating procedures; the
second year for us was to build
up brand visibility to start getting