Page 32 - IDC
P. 32

6                                                                                                                                                                                                    CITY PRESS, 23 OCTOBER, 2016

          business













         OPINION

         Minority privilege



         is unsustainable





         FUMANI MTHEMBI
         business@citypress.co.za
                                                                                           A
         What does it mean to be a young black female entrepreneur? I am responding
         to the question as an operator in the independent energy-generation sector.
           Currently, the sector is failing to advance some of our most critical national  PROJECT  IN
         development objectives. The department of energy’s initiative, known as the   PARTNERSHIP
         Renewable Energy Independent Power Producer Procurement Programme, is a
         key vehicle for securing electricity capacity from the private sector for   WITH  THE
         renewable and nonrenewable energy sources, as determined by the minister
         of energy. It has been hailed globally as a feat in state procurement.
           Its role in supplying the power needed by Eskom to repair its old       IDC
         infrastructure – and bringing an end to the misery of load shedding – is well
         documented. In addition, it has consistently featured in state of the nation
         addresses for having attracted foreign direct investment and created jobs.
           It is because of this programme that my four business partners and I were
         able to move from our garage start-up to become one of the leading
         independent power producers in South Africa. So, why would I criticise the
         procurement programme that made it possible for a young black woman like
         me to participate in our economy as an entrepreneur?
           I critique it because I recognise that my private gain, in terms of my ability
         to participate in the programme, is less a reflection of the entrepreneurial
         genius of my partners and me than it is a reflection of our marginal privileges.
           These privileges, which include access to information, networks, education
         and employment, are not common among South Africa’s black youth.
         Therefore, the fact that our participation hinges on minority privilege reveals
         that the sector carries a fundamental sustainability risk.
           The programme has defined black people as “rent-seekers”. I use the term
         ‘rent-seeking’ to mean that we are deemed to be entrepreneurial for seeking
         out white or foreign people who have created value, and then attaching
         ourselves to them as “transformation partners”.
           We are forced into this position as there are no institutions willing to free
         up capital for us to do the work of entrepreneurship – to organise all factors
         of production for the purposes of power generation. As a result, it is easier
         to raise R200 million to be a transformation partner to a white person than
         it is to raise R2 million to develop your own power project as a black player.
           I am not making a case against BEE, but one for redefining the notion of
         economic participation. We need a state programme and procurement
         programmes that fund and incentivise our active participation, so that we may
         enter into opportunities as partners, not passengers.
           Also, the independent power production sector has failed to invest the
         requisite resources into the development of energy communities. Despite
         decades of evidence that corporate social investment has failed to scale for
         impact, the state still seems unable to provide the correct level of governance
         for community development. Thus, where we already have a commitment
         exceeding R25 billion towards the development of energy communities, we run
         the risk of wasteful expenditure. This is because the state lacks the ability to
         transfer development priorities, guidelines for engaging communities and
         impact targets to the private sector.
           These flaws are not unique to the energy industry. They permeate the
         economy, reflecting an absence of a coherent, state-led vision for
         development. Specifically, it is the unique contribution of business in general –
         and black-owned businesses in particular – that is poorly articulated. Yet our
         historical context provides sufficient clarity on this question.
           South African businesses should exist to innovate for development. They       Restless  for success
         should be judged and supported on their ability to advance the African          Restless  for success
         renaissance – the restoration of Africa’s place among other civilisations.
           What is it like to be a young black woman working in this sector? It is an
         honour to be at the coalface of one of the country’s newest industries and to
         use my position to advocate the just inclusion of all who reflect the beauty
         and genius that is Africa.
             Mthembi is a co-founder of the Pele Energy Group.  She  oversees  its  research
                            and  development  consulting  subsidiary,  Knowledge  Pele

                                                                                          The IDC’s first youth                                 hey are young, restless and                   African products. He described it to City
            #SAUnder                                                                               conference gave                   Tgiven a chance to ask                                     Press as a “mall in the sky” that will “give
                                                                                                                                                desperate to be heard.
                                                                                                                                                  This was the common
                                                                                                                                                                                                 the little guy [start-ups and small
            36                                                                          and served as a forum                        questions from the floor at the first                     we believe we have touched the future and
                                                                                                                                                thread when
                                                                                                                                                                                                  businesses] a fighting chance”.
                                                                                                                                                entrepreneurs were
                                                                                                                                                                                                    “This is innovation and nobody
                                                                                         entrepreneurs a voice
                                                                                                                                                                                                   knows how to cultivate it,” he told the
                                                                                                                                                                                                   gathering.
                                                                                                                                                                                                     During her presentation, Fumani
                                                                                                                                     youth conference hosted by the
                                                                                                                                     Industrial Development Corporation
                                                                                                                                                                                                   Mthembi (31), one of the founders of
                                                                                                                                     (IDC) this week. It was held in
                                                                                                                                                                                                  the Pele Energy Group, described
                                                                                                                                     Midrand in Johannesburg.
                                                                                                                                                                                                  entrepreneurs as “restless spirits”.
                                                                                         to help them become
                                                                                                                                       “We never get a chance from this side
                                                                                                                                                                                                  “We believe we have seen the future;
                                                                                                                                     of the table to speak,” an attendee, who
                                                                                                                                     panellists.
                                                                                                                                                                                                 manifest in today’s world.”
                                                                                                                                                                                                   She added that, in terms of funding,
                                                                                                                                       Another entrepreneur spoke about his
                                                                                          bring their innovative
                                                                                                                                                                                    there was little will to back “our biggest, brightest ideas,
                                                                                                                                     challenges in trying to find funding: “The people with
            OPPORTUNITY                                                                 investment-ready and                         identified himself as “Mr President”, told the   Buti  Manamela  that it is our responsibility to make that
                                                                                                                                                                                    because those ideas come with a lot of risk”.
                                                                                                                                     money [funders] do not know what we are talking about.”
                                                                                                                                       During a panel discussion on growing and supporting
                                                                                                                                                                                      Yet tapping into that risk was necessary to move South
            PLATFORM                                                                                ideas to market,                 youth-owned businesses, 25-year-old Tshepang Mahlangu   Africa forward, she said.
                                                                                                                                     described a similar struggle he had experienced with
                                                                                                                                                                                      Many speakers – among them, Deputy Minister in the
                                                                                         writes Liesl Pretorius                      development finance agencies.                  Presidency Buti Manamela – acknowledged young people’s
                                                                                                                                                                                    frustrations.
                                                                                                                                       Mahlangu is piloting an e-commerce platform for South
         Hello, #SAUnder36!                                                            ‘Don’t ever assume that you’ve arrived’
         The Industrial Development Corporation launched a one-stop platform for young
         entrepreneurs at its first youth conference, held in Johannesburg this week.
           The #SAUnder36 website, which has been designed for easy access across devices,
         aims to provide ongoing support and interaction focused on youth entrepreneurship   LIESL PRETORIUS                           Malefane told City Press that he switched from
         and other opportunities.                                                      business@citypress.co.za                      marketing, which was his field of study, to
           In addition to serving as a source of information about funding and nonfinancial                                          rehabilitating infrastructure in the construction space –
         support opportunities, the website also provides the following:               Entrepreneur Neo Malefane calls it his “9/11 moment” –   building, plumbing and electrical – after crossing paths
         . A networking platform;                                                      his first business crash, which was exacerbated by a   with a fellow South African in China.
         . Ideas Check, a tool through which you can test your idea – big or small – with the   R1.8 million bill from the taxman.     He ran into this acquaintance back in South Africa
         experts;                                                                       “Everything was in a shambles,” the CEO of Leano   and they struck up a conversation, which alerted
         . Inspiring stories of entrepreneurs’ successes and what they have learnt from failure;   Solutions told attendees at the Industrial Development   Malefane to the opportunity in construction.
         and                                                                           Corporation’s youth conference, held over two days this   By the age of 24, his business had achieved a turnover
         . Practical advice on everything from taxes to developing a business plan.    week in Midrand in Johannesburg.              of more than R2 million.
                                                      Visit saunder36.co.za             His tax problems came on top of the collapse of a   “I thought I knew it all,” he said.
                                                                                       number of partnerships, which had distracted him from   Fast-forward two years and Malefane went through
         Advice for entrepreneurs                                                      his own business. “It was a matter of diversification   “18 months of pain”, during which he had to choose
                                                                                       gone wrong,” he said.
                                                                                                                                     between making bond or car payments in a particular
         A host of conference speakers offered sound advice, including these gems:      It was then that the 30-year-old realised how little he  month.
         . Sifiso Ngobese (Founder of Unconventional Media Solutions): Invest in       knew about business. This despite having “grown up   “I was almost counting the slices in a loaf of bread. I
         yourself before someone else invests in you. You cannot be half pregnant. If you have   behind a till” and started his first business – a   had to go back to my family [for support],” he recalled.
         a dream, you have to fight for it.                                            marketing concern – during his second year of study at   His tenacity paid off.
         . Fazlyn Toeffie (Marketing & new business development manager at the         the University of Johannesburg.                 Today Leano Solutions has 71 employees, operates in
         Gordon Institute of Business Science): Entrepreneurs are not necessarily born.   Back then, he had no transport or capital. His first   two provinces and has received funding from the Small
         Planning and perseverance can be taught.                                      loan of R2 500 came from his sister.          Enterprise Finance Agency.
         . Catherine Wijnberg (Director of Fetola): Too many entrepreneurs are focused   His first asset was a computer. It allowed him to   His advice to other young entrepreneurs?
         on social entrepreneurship. Focus on succeeding as an entrepreneur.           prepare quotes from his residence room instead of   “The only arrivals terminal you should aim to reach
         . Chimene Chetty (Director: Centre for Entrepreneurship at the                using the university’s communal computer facilities.  is the one at OR Tambo or any another airport. Make
         University of the Witwatersrand): Entrepreneurs need to understand themselves   “I sold my business as if I was an employee – as if   sure that you never reach an arrivals terminal in your
         as artists: How do you negotiate the space and what kind of an entrepreneur are you?  behind me, there was a big operation,” Malefane said,   entrepreneurial journey.”
         . Lusapho Njenge (Chief strategy and information officer of the Small         to laughter from the audience.
         Enterprise Development Agency): Start small, but have a big vision. – Staff    “My clients were unaware that I was the only guy   Neo  Malefane,  CEO  of  Leano  Solutions
         reporter                                                                      they would be dealing with.”                                              PHOTO:  EUGENE  GODDARD
   27   28   29   30   31   32   33   34   35   36   37