Page 116 - 12 Weeks To Freedom Guidebook
P. 116
And if you have been following this training appropriately, then this research and data should
already have been gathered!
Is what you are offering a SEASONAL item? Remember your audience, and their behaviors!
st
***Your 1 email has the HIGHEST CTR rate, so when you are running your FB Ad, or driving
traffic from your specific capture pages to your specific email campaigns, make sure that first
EMAIL is like a Mike Tyson TKO***
Nourishing your list of READERS that have purchased is just as important as gaining NEW
purchasers!
Chances are if you SOLD them something of VALUE, and it worked, they will continue to go to
you for MORE options and needs. Like with that I have done with my business(es), everything I
promote to create streams of income are a STEP in the crucial foundation of BUILDING a real,
and sustainable business.
Newsletters are a 1-2 time a month NECESSITY to highlight TEAM accomplishments, individual
accomplishments, milestones, important announcements that have been made or will be made
soon in the business, and more!
Lastly, keep in mind that 32% of users unsubscribe due to “irrelevant or useless” emails! This is
exactly why REAL audience targeting is key. The more transparent, up front, and targeted you
are, the more you will be reaching, and networking with the RIGHT people.
That means HIGHER CTR and SALES CONVERSIONS!
You don’t want users getting angry and reporting your emails as SPAM. When that starts
happening, your auto responder won’t be as favorable for you, and many INTERESTED
subscribers will miss your VALUE due to emails being sent DIRECTLY to the SPAM folder. And
that is like the DEATH of your auto responder!

