Page 114 - 12 Weeks To Freedom Guidebook
P. 114
Because it PRESSURES people to form a decision! I mentioned before in this guidebook about
the follow up. A warm lead is only a warm lead for a SHORT period of time!
That is why email campaigns are so key in keeping your AUDIENCE warm!
When a LEAD or READER feels like that don’t NEED to act now, they won’t.
In fact, they will think about it, talk themselves out of it, go to Google and research it (which
isn’t an issue if your company or product as NO bad reviews, which is NEARLY impossible!) and
next thing you know, they forgot about it, joined something else, or worse, joined another
person or bought from another person selling the same thing!
The ONE TIME offer-
Easy Cash Code (as of Oct. 2017) offers one-time fees for some of their tools!
One-time fees are ENTICING, cost effective, and GREAT for up sales!
No, you won’t find the pleasure in residual, but you can create that stream in other ways!
If you are offering a ONE TIME offer with limitations, like above, STICK WITH IT!
Final Thoughts about Copy & Suggestions for E-mail Copy
Place a minimum of 3 links in your emails
Send emails that look like they are from a friend
DO NOT use the RE: in titles, emails are now picking them up as spam
Use credit card logos to show security
Use buttons or TEXT link in body of email
Have your photos hold a clickable link
DO NOT BOLD AND CAPLOCK EVERYTHING
