Page 85 - 12 Weeks To Freedom Guidebook

From that story, you should have learned 2 things, sometimes your INVESTMENTS are the
RIGHT ones, so scrap it and move on (lesson learned) and researching your LOCAL market is
important.

If your target audience has HIGHER ticket items, or cater to an OLDER audience, being a part of
offline CITY and COUNTY entities is KEY. Check if you have a Chamber of Commerce, that type
of business marketing they offer, and what type of businesses qualify.

Based on your business, it may not be the right choice to join, but you may receive LEADS and
contacts from businesses needing a component of your overall BRAND!

 Newspaper & Magazine ads also should be approached the same way. If your DEMO is
an older crowd consider these methods as well when you have the budget!

Renting out BOOTHS at FLEA MARKETS, and other local events for brand awareness can also be
worth the investment, depending on the price. Make sure your table or booth is eye catching!
Check out the weather ahead of time, and think of your audience!

Make sure you are ready with the proper marketing materials, and ready to connect and listen
to people. Any type of product that needs to be demonstrated this is your time to shine!

 BONUS TIP: When your business grows, your budget for marketing grows. I have seen
many business opportunities (Even MCA) rent KIOSKS in malls during peak seasons in
their industry.

Cleaning products, make-up, Enagic, weight loss, even your ecommerce store products!
Make you a mini commercial/informercial with results and testimonies on auto play on
a TV screen and have your SUPER EXTROVERT personality get people to stop, listen, and
PURCHASE with ease!

Have proper marketing material on hand, look the part, and capture emails, follows, or
get the SALE on sight!

TRADE SHOWS

Can be expensive to get a booth, but if you are selling SOLAR or ENAGIC, I highly suggest it!
Displays, Video, Presentation, and PERSONALITY is needed for this to SHINE!