Page 88 - 12 Weeks To Freedom Guidebook

Direct Mail and Mailers are one of the more EXPENSIVE offline marketing techniques, along
with billboards, which in Nashville can cost upwards of $5,000 per week in the HIGHEST traffic
range!

I suggest you only do these type campaigns if your commission, or sales price is HIGHER, $1,000
or more! Or depending on the service and demo you are trying to reach!

Credit Repair
Travel Agent
Enagic
Solar Energy, etc

For this type of campaign you MUST hire a graphic designer, for the best results. (see approved
list of designers in the approved business section)

You will want to get yourself a FREE account at this address:

https://eddm.usps.com/eddm/customer/routeSearch.action

View the areas, and the costs! START small like with most things. I love DM (Direct Mail)
campaigns to offer some type of consultation, presentation, or a CALL TO ACTION through a
capture page or PHONE CALL.

As an example, for the direct sales reps for Enagic, running a DM campaign locally and offering
a scheduled FREE tap water/bottled water test will not only get you in FRONT of your target
audience, you will be in the comfort of their own home, providing VISUAL proof of the toxins,
poisons, and misinformation about the water they drink!

Talk about a HIGHLY converting sales strategy. Trust me, it’s harder for people to say NO to
your face, especially when they SEE first hand the benefits!

Running a DM or Mailer campaign in targeted local areas, are also a great WARM up for DOOR
TO DOOR sales.

DOOR TO DOOR is one of the oldest sales strategies EVER! And when executed properly can
yield high conversation rates!

Send a DM/mailer campaign to a targeted area, run a small FB ad, and then start knocking on
doors. With the first 2 strategies, when you knock on their door it’s a LUKE WARM lead instead
of a COLD one. It will make people a little more comfortable, because they will have
remembered seeing the name or the logo!