Page 93 - 12 Weeks To Freedom Guidebook
P. 93
***See tutorial videos in the training section that go over capture page creation, as well as the
other videos pertaining to automation (e.i auto responder)***
POWER OF THE COPY- WHEN WORDS TURN INTO MONEY
I have always written in a certain way, in school, I was great in English class and had immense
ability to portrait convincing thoughts and opinions into words! I can convey humor, paint a
picture to the reader, and have themselves speaking out loud while leading my pieces.
I’m sure you have done this several times while reading this guidebook! Why do I know this,
because truthfully, I write like a copy write! Now let me express I am not claiming I am a guru,
or a highly paid copy write! I am neither!
What I will say though is, as I started READING copy writing books, watching the tips and
understand more the HOW and WHATS of copy writing, I realized, my style is of a copy write!
This whole guide is like one giant copy write! And highly converting consider many PURCHASE
this training, thus purchasing this copy!
The super watered down TOP TIPS for writing copy are:
1. People skim, so keep paragraphs short
2. Use stats & facts
3. Tell a story (yours or someone else’s)
4. Ask YES questions
5. SELL benefits
6. Tell them WHAT to do
7. And as Ray Edwards says “People Love To Buy, But Hate To Be Sold”
Before diving HEAD first into the rabbit hole of writing copy, I will say SOME companies or
uplines offer a 30-Day Campaign. These “can” be great, or at least a good start! If you are
totally brand new, you can start with that, although I like to go over them and take pieces &
parts I like and putting my own spin on them. That doesn’t take long and it gives you a solid
foundation!
BONUS TIP: Subscribe to OTHER marketer’s email campaigns. If you are in this niche,
you know what those capture pages are leading to. Find out what BIG businesses, as
well as the 1%ers of the MLM, and network marketing industry are feeding their email
lists to keep them WARM!

