Page 13 - Crisis Management
P. 13

Crisis prediction – Some guidelines
























                      Simple in                  Scientifically                 Slogan-
                      concepts                     complex                      ability













                                                   Open to
                      Data-rich                                                Related to
                                                 speculation
                                                                                 issues












                 The crisis must be simple and capable
                 of being defined as either black or

                 white.  This allows sides to be taken,
                 particularly by the media.  For Brent
                 Spar, the issue of sea dumping was bad
                 and recycling of the structure was
                 good.  Nuclear power is bad as the
                 waste cannot be disposed of; green
                 energy is good.












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