Page 148 - سيكلوجية العملاء_Neat
P. 148
3- Paul Brent:” Market Research in Travel and
Tourism”, Butter Worth Heinemann, 1997.
4- David A .Aaker, and V. Kumar, and George, S
.Day:” Marketing Research”, John Wileys and
Sons, Inc, 1998.
5- Weaver, D. and Oppermann, M., “Tourism
Management”, library of Australia, 2000.
6- Williams, M. and Shaw, G., "Tourism and
Economic Development ", John Wiley &Sons,
1995.
7- Bull, A., "The Economics of Travel and
Tourism", John Wiley &Sons, 1992.
148