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MEASURING




                                         SUCCESS










                                            am now in year eight of my entrepreneurial journey. While I worked in a
                                            professional office setting for over 30 years, I never thought of owning my own
                                            business. I was busy being a wife, mother of five, and a daughter caring for her
                                             a
                                            p
                                      I rents while working in the funeral/cemetery industry. Now I am consumed
                                       with dreams of creating and implementing new ways to help others. Not just clients,
                                          but other businesses as well. These dreams have helped me to get out of my comfort
                                             zone and continually expand my services, products, and business endeavors.
                                                While my focus is on the management of the 3P’s of life, possessions,
                                               paper, and photos, I prioritize helping my clients and associates to feel
                                                heard without judgement. It is a strong human need to be accepted for who
                                                we are and what we believe. By connecting on this deeper level, I believe
                                                we can create a connected caring community going way beyond the
                                                services and products we offer. This has become the foundation for all I
                                                 do and one of my measures of success.
                                                  I started out as Your Organized Friend, a single proprietor, working
                                                from my kitchen table. Each year has seen me develop and expand
                                               services. Growing into a business that now occupies a 1000 sq. ft. store
                                                front and employs a small team of specialists in the areas of photo
                                                   management, senior moving, paper filing systems, and organizing
                                                    homes and businesses. Recognizing a marketplace need three years
                                                     ago saw the creation of my second business, Treasured Photo
                                                     Collections, providing custom photo service solutions for families
                                                      and businesses who want to save and share their history through
                                                      stories and photos. Working with digital and printed photos, we
                                                       help preserve stories for years to come. This continued growth is
                                                        another measure of success.
                                                          I also measure success through the ability to recognize
                                                         possible pitfalls and failures, hopefully before they happen.
                                                         Experience is a wonderful teacher when we realize that is the
                                                          best way to become an expert! And I certainly have made my
                                                          share of mistakes along the way. We need to stop looking at
                                                           failure as a bad word and recognize it as a growth experience.
                                                             A great tool for measurable values of business success
                                                            is ensuring that the products and services you offer are in
                                                            alignment with your values, mission, and vision statement.
                                                             A great tool for life success is living in alignment with your
                                                             values and creating a personal mission and vision statement.



                                                                        KAREN MURDOCK
                                                                         TREASURED PHOTO COLLECTIONS

                                                                             karen@photocollections.ca
                                                                        photocollections.ca  I  780-996-3583



 Irene Lay Photography                                                 Irene Lay Photography
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