Page 12 - PowerPoint Presentation
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Media Strategy – Grand View Media
Processing Magazine
• Recommendations/Rationale:
⎼ E-Blast
th
▪ We are recommending two E-Blasts (July 17 to launch the campaign and
th
September 11 as a follow-up). The 20,000 mail quantity has doubled since last
year but the budget has remained consistent to last year’s level with an additional
discount for running two blasts.
PUBLISHER/
NEGOTIATED CLOSING
PUBLICATION/VEHICLE CIRCULATION RECOMMENDED ISSUE RECOMMENDED UNIT OPEN RATE RATE DATE
GRAND VIEW MEDIA
Processing Magazine
Processing Magazine 70,600 July 4-color standard page, FF, RHP $8,505.88 $6,000.00 8-Jun
ProcessingMagazine.com 75,000 July 15-October 14, 2018 ROS 728x90, 300x250, 300x600 $6,617.65 $5,250.00 15-Jun
Processing Magazine e-Mail Blast 20,000 July 17, 2018 550x500 image $5,000.00 $3,500.00 10-Jul
20,000 September 11, 2018 550x500 image $5,000.00 $3,500.00 4-Sep
Subtotal - Processing Magazine: $25,123.53 $18,250.00
TOTAL - GRAND VIEW MEDIA: $25,123.53 $18,250.00
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