Page 105 - Christian Training Guide
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Playlists are heavily promoted by YouTube, and your video is more likely to be viewed as
part of a playlist than on its own in YouTube’s ecosystem of over 1 billion unique monthly
users.
5. Watch your metrics, and grow your subscribers
On YouTube, having subscribers equals having clout. In fact, you can even link your
YouTube account to Klout to find out a general estimate of your YouTube clout in relation
to other social media platforms and influencers across all channels.
For brands, businesses, and organizations on YouTube, the key metrics to measure the
success of video content marketing campaigns are a bit different. Here’s an idea of key
metrics to look for in video SEO:
