Page 40 - Christian Training Guide

 Integrate your channel in your website and social

You have a website and now a YouTube channel. Great! Now it’s time to share your videos
outside of YouTube and your website should be their first stop. Here are a couple of ways

to showcase your videos on your website.

 Front and center: Your videos take time and effort to create, so why not show
them off? You can add your YouTube video to the home page on your website so

it’s one of the first things that a visitor will see!

 Blog all about it: If you have a blog on your website, then your YouTube videos
have a home away from home now. You can embed them right into new blog

posts and even tell your website subscribers by sending a newsletter!

 Add a YouTube Playlist
 Sync your website with your YouTube Channel or Playlist:

 Go Social: Take pride in your work and share your content on your business

social networks. The more you share, the more exposure, and that’s what this
is all about. Share it everywhere!

 Think about investing in YouTube ads

If you’re looking to target a specific age group, gender, interest, or location, YouTube
Advertising can help you do it all.

It’s not imperative that you use YouTube ads, but it could very well be a suitable offering
for your channel. Just remember that with the right combination of content and

engagement, much of your growth will be organic. YouTube ads can just be the icing on the

cake.