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Chapter 11



                     How to drive sales using YouTube Cards?




               Adding  a  YouTube  card  to  your  videos  creates  a  clickable  call  to  action  (CTA)  that

               prompts viewers to respond.

               In this chapter, you’ll discover how to create and use YouTube cards in your business
               videos.

               Why YouTube Cards?


               YouTube cards are the solution for driving actionable results from your video content.

               They let you add more visual components with underlying objectives to your YouTube
               videos instead of just annotations, making your videos more interactive.



               The cards can appear at any point in your video, and can include images, outside links,
               and even content that’s downloaded when viewers click.
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