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ADDENDUM 7




                         Campaign Report: SA Pork
                         Date: May 2020 - June 2020

                         REACH: Tuis & Home

                         (Digitorial Page Views + Facebook Reach + Newsletter Reach)                 834 508
                         ENGAGEMENT: Tuis & Home                                                      14 247
                         (Facebook Engagement + Newsletter Clicks)
                         VIDEO VIEWS: Tuis & Home                                                    134 874


                                                         Week 1

                         DIGITORIAL 1 - Tuis                                                             621
                         Page Views
                         Average Time on Page                                                           2:52


                         DIGITORIAL 1 - Home                                                             232
                         Page Views
                         Average Time on Page                                                           3:23


                         BOOSTED FACEBOOK POST 1 - Tuis
                         Total Reach                                                                 120 208
                         Video Views
                                                                                                      28 271
                         Total Engagement
                         (Likes + Comments + Shares + Post Clicks)                                     3 170

                         Likes                                                                           243
                                                                                                          48
                         Comments                                                                        182
                         Shares
                         Post Clicks

                         (Clicks to play + Link clicks + other clicks)                                 2 697
                         Clicks to play                                                                1 277
                                                                                                         143
                         Link clicks                                                                   1 277
                         Other clicks
                         Reactions
                         (Love + Wow + Sad + Angry + Haha)                                                55

                         Love                                                                             40
                         Wow                                                                              15
                         Sad
                                                                                                           0
                         Angry                                                                             0
                         Haha                                                                              0
                         BOOSTED FACEBOOK POST 1 - Home

                         Total Reach                                                                  76 398
                         Video Views                                                                  14 515


                         Total Engagement
                         (Likes + Comments + Shares + Post Clicks)                                       584

                         Likes                                                                            22
                         Comments                              100                                         0
                         Shares                                                                           13
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