Page 15 - 2017, SEPT 24 - LIONS VS FALCONS - SHOP 1

Digital Media

This 2017 2016 Variance
Question
Shop Y-T-D Final to 2016
Rate the www.FordField.com website. Was it easy to use? (Comment on upcoming events, Mac, Quick Lane Bowl
13 3.25 3.25 3.38 (0.13)
and concerts.)
14 Rate the www.DetriotLions.com Was it easy to use? 3.25 3.25 3.38 (0.13)

15 Rate the Lions website compared to other NFL sites. 3.25 3.25 3.44 (0.19)

16 Did you find helpful information on the Game Day page? 3.50 3.50 3.44 0.06

17 Rate the Lions website on its visual design and its appeal and effectiveness (Comment on the headings clicked). 3.00 3.00 3.25 (0.25)

18 Rate the ease of signing up for the Lions email e-blast. 3.00 3.00 3.00 0.00
Were you able to locate the following on www.FordField.com: Guest Code of Conduct, Items Prohibited, and the bag
19 3.00 3.00 3.31 (0.31)
policy?

20 Rate the Lions Facebook, Twitter Feeds and Instagram Accounts 3.00 3.00 3.31 (0.31)
Download the Detroit Lions Mobile App. Rate the helpfulness of the information contained there, was the
21 3.50 3.50 3.19 0.31
wayfinding experience helpful.
Was there anything you are looking for on the website that you were unable to find? If YES mark 1.0 If NO mark 4.0
22 3.25 3.25 3.50 (0.25)
Add comments in notes.
Overall score 3.20 3.20 3.32 (0.12)

Woodward Avenue Travel (for client use only) Page 29 2017, SEPT 24 - LIONS VS FALCONS - SHOP 1 - Digital Media