Page 527 - The Social Animal
P. 527

Subject Index 509


           Recency effect, 95–97           School. See also Education
           Reciprocity                       bullying in, 274–276, 294
             in attraction, 378–380          competition vs. cooperation in,
             in communal relationships, 387–388   346–355
           Reconstructive memory, 148–151    jigsaw technique in, 348–354
           Recovered memory syndrome,        testing in
                 153–157                       fear of rejection and, 381
           Reference points, 123–124           stereotype threat and, 320–322
           Rejection                       School desegregation, 338, 341–347,
             aggression and, 274–276            354–355
             anticipation of, 381          School shootings, 3, 5–6, 274–276
             fear of, 380–381              Science
           Relationships. See also Intimacy; Love  art and, 407–408
             communal vs. exchange, 387–388  social psychology as, 405–429
             communication in, 395–403. See  Scientific method, 407–408. See also
                   also Communication           Experiments
           Relative deprivation, aggression and,  Scripts, 284–285
                 273–274                   Secondary gain, 41
           Representative heuristics, 136–138  Security, conformity and, 25–26
           Retaliation, 265, 266–267       Segregation, 338, 341–345, 346,
           Reward-cost theory of attraction,    354–355
                 359–360, 381–382, 386       de facto, 354–355
           Rewards, 360. See also Punishment  Self-biases, 172–179. See also Bias
             attitude change and, 209–211    egocentric thought, 173–176
             attraction and, 359–360, 381–387  self-serving bias, 176–178
             conformity and, 31–32, 35, 37,  value of, 178–179
                   40–41                   Self-concept
             favors as, 363–366              egocentric thought and, 173–176
             inadequate, 217–219             prejudice and, 332–333
             internalization and, 37         self-justification and, 214–216,
             liability and, 360–366               229–230
             for nonaggression, 295–296      self-serving bias and, 176–178
             praise as, 360–366            Self-esteem
             secondary gain and, 41          attraction and, 378–387
           Rhymes, in persuasive appeals, 74–75  conformity and, 25–26
           Riots, urban, 271, 273, 274       education and, 238
           Roles, social                     fear-based persuasion and, 86–88
             behavior and, 167–170           narcissism and, 238–239
           Romantic love, 391                self-justification and, 214–216,
           Roots, 60                              229–230, 236–239
                                             self-serving bias and, 176–178
           Safe sex practices, 88–90, 244–246  Self-fulfilling prophecy, 145, 318–320
           Sales techniques                  physical attractiveness and, 376–377
             foot-in-the-door technique, 203  Self-justification, 181–251
             lowballing, 204                 adequate vs. inadequate, 213–214
           Samples, random, 413–417          cognitive dissonance and, 184–192.
           “Saying is believing” paradigm,        See also Cognitive dissonance
                 209–210                     counter-attitudinal advocacy and,
           Scapegoating, 327–332                  211–212
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