Page 132 - MOS PR REPORT - MAY 2025

5/16/25, 11:01 AM UAE launches Sportifai platform to drive digital transformation - Emirati Times
early stages through to professional and Olympic levels using a unified

digital record.

This approach enhances the creation of a reliable national database and

supports talent development through strengthened partnerships between

government institutions and Federations. The Ministry also emphasized the

importance of collaboration between the technical departments of

Federations and the platform to activate these initiatives and ensure their

long-term success.

The Digital Transformation and Sports Innovation Platform was first

introduced in March 2025 through a cooperation agreement between the

Ministry and the UAE National Olympic Committee (UAE NOC), witnessed

by HH Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum, President

of the UAE NOC and Dr. Ahmad Belhoul Al Falasi.

The platform will operate through strategic partnerships with key sports

entities to support the objectives of the National Sports Strategy 2031.

These partnerships include:

The National Olympic Committee, to ensure alignment with Olympic standards.

The UAE Committee for Elite Sports, to enhance the development of competitive

sports and improve athlete performance.

The UAE Committee for Talent and National Sports Support, to establish pathways for

identifying and nurturing athletic talent.

Additionally, the platform will be supported by various Ministry of Sports

committees, Federations, clubs, and academies at both the grassroots and

professional levels. Private sector institutions and technology companies

will also play a vital role by contributing innovative digital solutions and

advancing sports data analytics.

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