Page 34 - JGROUP PR REPORT JUNE 2025

6/3/25, 11:17 AM Blis Recognized as 'AdTech Platform of the Year' and Wins Four Awards at the 2025 MMA SMARTIES MENA
Blis Recognized as ‘AdTech Platform of the Year’ and Wins

Four Awards at the 2025 MMA SMARTIES MENA

June 2, 2025 3 minutes read

SHARE 0

Blis Shines Bright at MMA SMARTIES MENA 2025: A Testament to Innovation in
AdTech

UAE, 02 June 2025 — In an era where digital innovation intersects with consumer engagement, Blis, a pioneering privacy-

centric, location-powered programmatic omnichannel advertising platform, has emerged as a leader in the advertising
technology sector. The company, a subsidiary of JGroup, has been awarded the prestigious title of ‘AdTech Platform of the
Year’ at the MMA SMARTIES MENA 2025 awards, a significant accolade in the Middle East and North Africa’s marketing

landscape.

Blis’s impressive haul included two Gold awards — one in ‘Data & Insights’ and another in ‘Real-Time Marketing’ — along
with a Bronze in the ‘Programmatic’ category. These recognitions underscore Blis’s commitment to revolutionizing the

advertising sector through advanced location intelligence and a steadfast focus on privacy-centric solutions. As the digital
advertising landscape evolves, the company’s innovative approach has highlighted the essential role of data-driven advertising
solutions, which are increasingly crucial for generating measurable business outcomes.

Karim Hassan, the Commercial Director at Blis, expressed his gratitude for the recognition, stating, “We are honoured to be
recognised with the MMA SMARTIES MENA awards for our continued innovation and leadership in the AdTech space. These

https://dubaiforum.me/blis-recognized-as-adtech-platform-of-the-year-and-wins-four-awards-at-the-2025-mma-smarties-mena/ 1/3