Page 649 - MOET ENGLISH PR REPORT - JUNE 2025

6/12/25, 5:04 PM Shaikha Al Nowais highlights strategic vision for the future of tourism at Investopia Global – Mediterranean

Shaikha Al Nowais highlights strategic vision for the future of
tourism at Investopia Global – Mediterranean

Role of digital transformation in advancing the growth of tourism sector highlighted

Abu Dhabi, 11 June 2025:

H.E. Shaikha Nasser Al Nowais, Secretary-General-elect of UN Tourism for the 2026–2029 term, took part in
a panel session titled “Beyond Borders: The Role of Tourism in Economic Growth and Human Connection,”

held during Investopia Global – Mediterranean in Cyprus. The session also featured the participation of H.E.
Laura Lahoud, Minister of Tourism of Lebanon; H.E. Kostas Koumis, Deputy Minister of Tourism of Cyprus;
H.E. Olga Kefalogianni, Minister of Tourism of Greece; and H.E. Dr. Constantinos Kombos, the Cypriot
Foreign Minister.

The panel discussed a range of new tourism strategies and policies aimed at promoting global economic
growth and diversification. It also explored their role in navigating geopolitical and economic shifts happening
at regional and global levels. The efforts to strengthen partnerships between the Gulf Cooperation Council

(GCC) countries and Mediterranean nations were highlighted, emphasizing the importance of tourism in
connecting societies to their cultural and archaeological heritage and preserving historical landmarks and
sites.

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