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Key Management

              ratios

                                    Master the management
                                    metrics that drive and control
                                    your business
                                    3rd edition

                                    Ciaran Walsh

                                    ISBN 0273663453

                                    NEW EDITION

How to analyze and control the figures that drive your company’s
value. Understand how these ratios work and you’ll manage your
company’s performance better.

Business ratios are the guiding stars by which you steer your
company’s course; they provide your targets and your standards;
they direct you towards the best long-term strategies as well as the
smartest short-term solutions. Leaving them to the accountants is
simply not an option.

The third edition of the hugely successful Key Management Ratios
enables managers of different functions to work together towards
achieving business goals. The book will help you understand the
financial fundamentals of your company by linking the return on
financial resources to the day-to-day operations of your business.
It will give you the skills to make smarter management choices.

“Thank God for Ciaran Walsh’s ultra-clear guide.”
– Business Age

                                       Available at all good bookshops and online at

                                               www.business-minds.com
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