Page 107 - 30 Days To Internet Marketing Success

30 Days To Internet Marketing Success
by Joe Kumar

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depend purely on the quality of the offering. This means I'd
better offer an insanely impressive package, one that a
customer would have to be out of his head to refuse.

I'm going to give my JV partners:

• A 60% commission on all sales they bring in
• 4 hours of free phone consulting over the next 30 days
• A reduced rate on my consulting services after they use

their 4 free hours
• Special "Ask Me Your 3 Toughest Questions" offer

before the event

I'll present the "3 Toughest Questions" item separately as a
last minute add-on. If I sense that a potential partner is
undecided or not quite sure I'm qualified, I'll make this offer.
This is my way of proving to doubters that I know my stuff.

I write two letters, but I won't send them out today.

The first note will be very brief. I mention that I've seen
their posts in such-and-such forum, and I've been impressed
with their solid marketing know-how. Then I mention that
I'm working on a JV idea and ask if they'd be interested in
seeing it. Note that I don't ask if they want to DO the
venture, just whether they'd like to review it.

The second letter is longer. It will be the follow-up letter for
those who say yes, they'd like to look at what I'm doing. In
this letter I outline my proposal. First, I briefly tell what my

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