Page 269 - 30 Days To Internet Marketing Success

30 Days To Internet Marketing Success
by Joe Kumar

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Jeff Mulligan – CBmall.com

http://www.CBmall.com

http://www.BeatMySpeedingTicket.com

http://www.MyMarketingIdeas.com

Jeff Mulligan has been involved in Internet marketing since
the beginning of the web. He worked at an ad agency for 14
years where he was in charge of online strategy for the
agency’s clients. In this role, Jeff created more than 20
corporate web sites (hand-coding the first ones, as there
were no html editors then), was a pioneer in the early days
of banner advertising and search engine optimization, and
taught at marketing seminars as early as 1996.

In 1999 Jeff left the ad agency to become Vice President of
North American Marketing for an international software
company. He was in charge of the corporate web site and all
marketing programs, helping the company launch a
successful IPO. In 2001, Jeff joined a new software company
and as VP Marketing he helped reposition the company’s
software products, educate the market, implement online
sales, raise venture capital funding and eventually helped
sell the company.

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