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NO B.S. Guide to Direct Response Social Media Marketing 337INDEXWhitaker, Scott, 285Word Swag app, 190%u2013191Words That Sell (Bayan), 192%u2013194workshops, online, 270Worldwide option, Facebook, 130%u2013131writing blog content, 213%u2013215YYouTube ad revenue, 268urgency, 19%u201320Vvideo ads, 147, 163video posts, 125VIP Coaching Days, 269%u2013270Wwebinars, 286Webinar-to-Appointment (WTA) Funnel, 166%u2013167weekly subtopics, 218