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The Define Phase

Designing the approach

Project Priorities
Designing the approach for developing an interactive solution was
done by generating the following: Using the Moscow method to help focus on priorities for the project, the inter-

active design solution will incorporate the following:
1. User Persona’s

2. Stakeholder Map MUST HAVE:
3. User Goals • It must cater for parents to support and guide them in their sustainability

efforts
Creating these empathy tools helped to understand the user • It must enhance engagement with circulating toys within communities.

ahead of writing a design brief and generating ideas for a design • It must aid parents in the prevention of toys being sent to landfills.
solution. • It must be convenient for their needs.

SHOULD HAVE:

• It should provide parents with a sense of empowerment.
Design Brief & Objective • It should include why a toy circular economy matters.

• It should allow parents to be informed.
To design an interactive solution from a grass roots level in the
COULD HAVE:
problem space of purchasing and donating secondhand toys to
• It could connect parents to like-minded people, stakeholders.
increase user awareness, accessibility and assurance of reuse and
• It could connect parents to sustainable services.
circulation of toys within communities.
• It could connect parents to sustainable information when consuming
toys, to empower themselves and be informed.
This is the solution the researcher feels would have the
greatest impact on parents struggling with toy sustainability
WILL NOT HAVE:
efforts in Ireland and one that fits within the project scope.
• It will not have any claim on correct toy waste disposal processes and re-
cycling facilities in Ireland as this is beyond the capabilities of this project.
• It will not have any claim on the health and safety of used toys.

• It will not have any claim to mental well-being in sustainable practices.

UX PROCESS | 03 DEFINITION 23