Page 30 - Deirdre_OLoughlin_PRocess_Book
P. 30
The Develop Phase
Introduction & Hypothesis
At end of the defined phase, the core user needs and goals were 1. We believe that an informative, interactive solution for parents that
defined and understood and a design brief was generated. Now it encourages thoughtful toy consumption and options for purchasing
was time to move into the develop stage to begin generating ideas good quality second hand toys with peace of mind will result in an
and solutions. Before beginning this, I created a design hypothesis increased understanding and motivation to adopt more sustainable
for a potential solution. This statement helped to frame the goal for and circular practices, such as purchasing pre-loved toys and re-
sponsibly passing on outgrown ones because we know that providing
creating an interactive solution and one that could be validated with
parents with clear, accessible, and trustworthy pathways supports
through user testing and feedback.
mindset shifts toward sustainability and reduces toy waste in landfills.
After many iterations of a design hypothesis, a final statement was
2. We believe that providing an informative interactive platform for par-
generated.
ents who need sustainable toy choices will encourage a more circular
mindset because we know that the purchasing and donating of sec-
ondhand toys will lead to less toys in landfill”
3. We believe that providing an informative interactive platform for
parents who need sustainable toy access and awareness will provide
the knowledge and tools to inform and encourage a more circular
mindset because we know that supporting parents with assured and
accessible pathways will encourage the purchasing and donating of
secondhand toys and lead to less toys in landfill”
4. We believe that an informative interactive platform for parents who
need sustainable toy choice will provide the knowledge and tools to
inform and encourage a more circular mindset because we know that
supporting parents with assured and accessible pathways will en-
courage the purchasing and donating of secondhand toys and lead
to less toys in landfill”
UX PROCESS | 04 IDEATION 25