Page 42 - Deirdre_OLoughlin_PRocess_Book

The Deliver Phase

Low Fidelity Prototype 2. Low Fidelity User 1 Feedback User 2 Feedback User 3 Feedback Findings & Recommendations

Website
Click & Drag prompt
User was confused
•
•
User didn’t use menu
•
about the school
confused user, as
Feedback & Findings Task 1: • • but donate button on • associated this with • location, and do you 3 out of 3 experienced confusion in the
homepage.
uploading and user
have to select this
step of uploading images for donating
Assumed photos
before you upload
had already
multiple toys.
would already be
Donate 4 toys
the toy.
completed this.
taken and access them
User completed the
through website
User assumed you
from gallery
would be to improve
Recommendation
donation for first toy
for the upcoming
could upload multiple
prompts and make wording clearer here
Prompts confused
school toy shop
but expressed pain
toys in one go. Form
and provide more forms for multiple toy
user “Why is it telling
me to add 10 images,
to fill it out for each of
it all again for each
I’ve just uploaded the
toy
the 4 toys.
images” confused user in how point at having to do donations.
• User clicked on
searched bar thinking
this was a button to • User selected 3 out of 3 participants chose to continue
bring him to a page as guests when reserving a toy, instead
where he could ‘continue as guest’. of setting up an account, wanting to fast
User didn’t want to
browse. He didn’t opt set up an account and • User selected track the process.
‘continue as guest’.
for reserve toy button
User testing was carried out with 3 participants, all tech proficient Task 2: as he wasn’t ready to wanted to be fast User didn’t want to Recommendation here would be to
tracked.
Reserve a toy reserve, and he • Reserving multiple set up an account include a step whereby users can add
thought this related to
and wanted to be fast
several items to their reserve list as a
image above. toys as guest would tracked. guest, before confirming. This way the
lead to 4 different
parents, ranging in age from 30-50, 1 male and 2 female, who had • User selected emails being sent user will receive 1 email confirmation
‘continue as guest’.
containing all their history of reserved
User didn’t want to set which user hadn’t items rather than individual emails per
realized.
up an account and item.
wanted to be fast
children currently attending primary school in Ireland. tracked.
2 out of 3 participants felt they would
• Felt she would engage • Felt she would rather bring toys on the day to donate,
but expressed engage but also rather than engage with uploading
concern about expressed same images.
General Feedback - • Felt he would engage whether she would concern about Recommendation to rework this step,
whether she would
actually upload
Would you engage yes images of toys,and upload images of toys and maybe incentivize to entice
with this product? would probably and would prefer to participation
The low fidelity wireframes were placed down infront of the users as prefer to just bring just bring them on 3 out of 3 particpants felt is was a good
the day of the event.
them on the day of
the event. idea and that they would engage with it
in real life.
they performed two tasks of donating toys and reserving toys.
Their actions were observed and notes taken.
Testing Objectives Key Findings & Recommendations
1. 100% of participants felt confusion at the toy donation stage
1. To test if the flow of the 2 user tasks of purchasing a preloved toy,
when trying to donate multiple toys.
and donating toys were clear and logical journeys for the partici-
pants to follow. Recommendation: Functionality for donating multiple toys needs
2. To gather post task analysis and feedback on the overall idea, how to be considered more, make prompts and feedback clearer.
they feel about it, does it make sense, do they know how it works and 2. 100% of participants chose to continue as guest when reserving a
would they engage with it in a real life scenario? toy, wanting to fast track the process.
Recommendation: include functionality whereby users can re-
serve multiple items as a guest, and confirmation for multiple
items.
3. 100% of participants felt that the idea was good and could see
themselves participating but weren’t sure how it all worked
Recommendation: Continue with iterations to tease out pain
UX PROCESS | 05 PROTOTYPING 37