Page 45 - Deirdre_OLoughlin_PRocess_Book

The Deliver Phase

Mid Fidelity Prototype

Homepage Menu Reserve a Toy
Key User Functionality 2 - Reserve a Toy

1. Functionality allowing users to filter based on the condi-
tion of a toy, helps reduce stressors with negative per-
ceptions and provide upfront quality assurance.

2. Action taken: Added more content for how the reserve
functionality works post task, allowing the user to be
informed upfront and know how it works. 3 4

3. 100% of users chose to fast track by continuing as a
guest, so for those who don’t want to set up an account,
Action taken: I introduced a reservation items list that 2
4
is accessible from the top bar, enabling the user to add

multiple toys to a reservation list and access it at any
stage before confirming or checking the items out.

4. Action taken: Added a continue shopping button to al-
low the user further options to reserve multiple items.

5. Action taken: Provided content for the “How It Works”
section on the homepage allowing the user to quickly
familiarise themselves with how they can participate.

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UX PROCESS | 05 PROTOTYPING 40