Page 48 - Deirdre_OLoughlin_PRocess_Book

Design Hypothesis

The Deliver Phase
We believe that by providing an informative, interactive plat-

Conclusion & Next Steps
form that empowers parents to rethink their behaviour and
choices when purchasing and recycling toys will result in
”
more conscious decisions to choose pre-loved toys and
recycle some their children have outgrown, fostering a

shared sense of environmental responsibility and Now that the findings from the low fidelity and mid fidelity prototypes
community care because we know that when parents are were analysed and synthesised, I had a good understanding of user

supported with accessible, trustworthy guidance, they are responses to the overall idea, and the iterations required for users to
” design hypothesis.
more likely to embrace sustainable habits that reduce waste participate further. This feedback gave me the assurance that my

and create lasting impact for future generations. design solution was achieving the neccessary results to validate the

Next, it was time to apply the full branding to the informational card

pack and website prototypes, iterate the designs based on the mid
fidelity feedback and create a high fidelity prototype with more realism.

UX PROCESS | 05 PROTOTYPING 43