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CUSTOMER SERVICE SUPERVISOR

                                     (A Two-Day Training Programme)



       Best suited to                                           Course Outline


       Those professionals whose focus is on                       Elements of the customer relationship
       understanding the role of the customer and how
       the relationship with them impacts the                      Understanding customer service expectations
       organisation; customer  service managers and                Achieving competitive advantage
       team leaders looking to shape customer service
       culture will find it full of useful insights and                 * Setting your organisation apart
       information.                                                Customer Relationships

                                                                        * As a product
      Objectives                                                        * As a process

      By the end of this training, participants will be able to:     The role of the Customer Service Supervisor
                                                                   Identifying the customer
           Understand the importance of customer                       * Internal customers
             relationships
                                                                        * External customers
           Identify the components of the customer
             relationship                                               * Customer hierarchy

           Understand how individuals can affect                  Evaluating customer service
             customer relationships                                     * Customer perception points
           Identify different types of customers within                * RATER model
             the organisation
                                                                        * Six levels of service
           Improve their understanding of customer
             motivations                                           Identifying customer wants and needs

           Evaluate their organisation’s performance                   * Reasons for customers to complain
             levels against customer service standards                  * Obtaining customer feedback
           Develop a customer-focused team culture                Developing a customer-focused team culture


       Overview

       This workshop explores the various intertwined
       aspects of the customer relationship process,
       examining it from all angles and formulating best
       practice standards to take back to the workplace.












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