Page 106 - Selling secrets 5 18 2023

« Hire a photographer. Although you certainly can take
great pictures on your own without a professional-
level camera, you should still consider letting a pro do
the work. Professional photos can give you an even
greater advantage over other sellers by helping to
increase the perceived value of your home. The best
real estate professionals can often provide this service.

PHOTOS OF THE OUTSIDE

Potential buyers want to see the inside and outside of your
property in photos. If you’re going to show them, then show
them! Take these important steps before:

« Cut the grass. Whether you do it yourself or hire
someone to do it for you, give your lawn a clean, close
cut. Take care of stubborn weeds and extra grass
along pathways, the house, and around trees.

«Trim the hedges. A quick trim can add a spark of life
to an otherwise plain exterior.

«Spruce up your landscaping. Plant a variety of
colorful flowers and put down some red cedar chips.
Consider adding some LED lights along pathways
and other strategic areas outside of the house.

« Give it a bath. Shine the windows, hose down the
house, and clean the gutters. Sweep the pathways and
driveway. You don’t want pictures of cobwebs around
your doorways or of water- stained windows.

Take strategic photos from angles that really show off your
home. Following the above tips should make this easier
because you wont be trying to avoid capturing the grass or
bushes in the photos. When possible, shoot a variety of
photos that lend themselves to vertical and horizontal
compositions.
96