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CHAPTER 4 BUILDING A BUSINESS THAT WORKS... WITHOUT YOU
The Business Development Process
So, how do you go about building a business that works?
There are five major steps in this process. The first step begins
with having a clear vision for your business. You must have
a clear picture in your mind of what your business will look
like when it is finally complete. If you don't have a clear picture
of the end result, then you will have no idea of how to go
about developing your business.
Every great entrepreneur I
have ever read about began
with a clear picture of what
their business would be like
in five years, ten years, fifteen
years and so forth. When
Ray Kroc started franchising
McDonalds, he could clearly
see McDonalds restaurants
popping up all over the
world, with smiling servers
serving millions of customers in exactly the same predictable
way. When Bill Gates founded Microsoft, he envisioned a
computer in every household running Microsoft software
(this was during the 1980s when most homes did not have
a computer).
Similarly, when we started Adam Khoo Learning technologies
group with just one staff, I envisioned running the largest
personal development training company in Asia, with hundreds
of staff all over Asia empowering thousands of people of all
ages and backgrounds. If I did not have that vision six years
ago, I would not have made the decisions and taken the
actions necessary to make it a reality today.
SECRETS OF BUILDING MULTI-MILLION DOLLAR BUSINESSES 111