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CHAPTER 7 BUILDING A CHAMPIONSHIP TEAM

Just because someone applies for a job in a particular role,
be open to ask if they are interested to be in a different role
which matches their unique talents and skills and where they
can truly shine. As long as they have the HEART and MIND,
they will always be a position in your company where they
can create value.

Generally, there are four main roles that you can fit people
into. These four roles require very different personalities and
skill-sets. In fact, for a company to be successful, you must
have these four types of people. When a company does not
have someone to play one of these four roles, the business
will often fail.

The Four Essential Roles in Any Business

What are these four essential roles in any business? They are
the 1) Creator, 2) the Manager, 3) The Specialist and the 4)
Dealmaker. Let me explain these four roles in greater detail.

1) The Creator
Every successful business needs a creator and this role is
usually taken by the founder/entrepreneur. The creator is the
visionary, the one who dreams about the future. The creator
is the one who has a clear vision of where the company will
be in ten years. He is usually a right-brain dominant person
who constantly innovates new products, services and ways of
delivering it.

Every successful business needs a creator who steers the whole
team towards his vision and who constantly innovates to keep
the business relevant and competitive.

For example, Steve Jobs (founder of Apple computers) plays
the creator role for Apple. When he was fired from Apple in

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