Page 52 - BIMT_Magazine_Final(Interective)

EFFICIENCY IN

E-TRANSACTIONS Q: WHAT DO YOU BELIEVE together innovation becomes your Q: IN WHAT WAYS DO YOU

IS THE MOST IMPORTANT
LEADERSHIP QUALITY WHEN main source and first to the market PARTNER WITH FINTECH
will get the competitive advantage to
STARTUPS OR OTHER
HEADING A NATIONAL PAYMENT everyone so we promote co creation TECH - DRIVEN COMPANIES
INFRASTRUCTURE ORGANIZATION, and we join hands with the industry to TO INNOVATE PAYMENT
ESPECIALLY IN A RAPIDLY attack our enemy cash. SOLUTIONS AND IMPROVE
EVOLVING DIGITAL ECONOMY? FINANCIAL SERVICES FOR
SRI LANKANS?
As the founder of PayMedia and Q: HOW DOES A BUSINESS MODEL
DirectPay, I believe the most important SUPPORT THE FINANCIAL As we are also a company that
leadership quality is customer-centric SUSTAINABILITY OF THE PAYMENT started as a startup to scale up
vision combined with technological NETWORK, AND HOW DO YOU to an enterprise, we understand
INTRICATE TAPESTRY foresight. Our role is not just to HANDLE THE SCALABILITY OF the innovation happens most
OF CONVENIENCE IS innovate but to understand and INFRASTRUCTURE AS DEMAND prominent in the startup so we
TRANSPARENTLY WITNESSED address the needs of businesses GROWS? work with startups very closely to
come up with innovative solutions.
and individuals in a rapidly digitizing
IN DIGITAL PAYMENT economy. Infrastructure is managed by various We open our APIs to enable
METHODS. THE UNIQUE take holders and large pull of fintech’s and developers to
build on our platform, fostering
resources are available the challenge
NEEDS, PREFERENCES AND Q: HOW DO YOU FOSTER A CULTURE is adaptability we join to work as an ecosystem of innovative
BEHAVIORS OF INDIVIDUAL OF INNOVATION, TO STAY AHEAD a fintech community to enhance solutions.
CUSTOMERS HAS EMERGED OF GLOBAL TRENDS IN THE awareness and availability. Focusing
PAYMENT INDUSTRY?
on partnerships expanding our user
AS A DEFINING FACTOR IN base through collaborations with
THE SUCCESS OF MODERN At Pay Media and Direct Pay, creativity financial institutions and merchants.
E-TRANSACTION STRATEGIES. is at the core of our culture. We
achieve this by doing a lot of research
and development to figure out the Q: WHAT MEASURES ARE IN PLACE TO
INTERACTION OF FACTORS localization reequipments’ and ENSURE THE PROTECTION OF USER
DETERMINING THE create a knowledge culture within DATA AND THE PREVENTION OF
CYBER FRAUD IN YOUR PAYMENT
the organization. We are Constantly
DIRECTIONS OF engaging with global and local industry NETWORK, ESPECIALLY GIVEN
DEVELOPMENT AND trends, fostering collaborations THE INCREASING COMPLEXITY OF
CYBER THREATS?
with international tech leaders, and
CONVENIENCE OF THE integrating their best practices.
PAYMENT SYSTEM IS Ensuring trust in our payment
UNDERSTOOD THROUGH Q: HOW DO YOU ENSURE network is non-negotiable. We have
implemented great encryption and
THE INTERVIEW CONDUCTED COLLABORATION AND robust security protocols across
WITH MR. KANISHKA ALIGNMENT BETWEEN VARIOUS all platforms. Collaboration with
WEERAMUNDA, FOUNDER/ STAKEHOLDERS, INCLUDING regulators to meet and exceed local
compliance standards like the Data
BANKS, FINANCIAL INSTITUTIONS,
DIRECTOR AND CEO OF AND REGULATORY BODIES, IN Protection Act in Sri Lanka. We have
PAY MEDIA (PVT) LTD AND EXECUTING YOUR STRATEGIC obtained the PCI-DSS standards we
DIRECTOR/CEO OF DIRECT VISION FOR THE PAYMENT also practicing iso 27001 2022 we
regularly monitor security and fully
NETWORK?
PAY (PVT) LTD AND aware of the cyber-attacks.
CO-FOUNDER OF SQUARE HUB Sri Lanka is 95% a cash market by
inspiring all the stake holders who
(PVT) LTD. has vested interest has to be bought

45 From Campus to Corporate Leadership l Aug/Sep 2025 l www.bimt.lk From Campus to Corporate Leadership l Aug/Sep 2025 l www.bimt.lk 46