Page 94 - Kindness - No Forward
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We Must Use Humor and Personal Stories

                       World-class presentations involve the use of humor and personal
                       stories.  PORPOISES and KOALAS demand this.

                       However, most speakers tend to stay on their information.  I call this
                       their safety zone.  It is a tendency to discuss the information we are
                       most comfortable with, being a little hesitant to venture off into humor
                       and stories of a personal nature.

                       This is a big mistake.  Your audience wants to hear about you.  This is
                       the only way they can grow to relate to you.  Only by knowing a little
                       about your beliefs, background, and feelings can the come to relate to
                       you.  And this relating is what effective presentations are all about.

                       I don’t mean that we need to go into a lot of detail about our personal
                       lives.  What I do mean is we need to make brief, occasional references
                       to what it is that makes us tick so our audiences can learn a little about
                       us.
                       “As I was taking my son to college for the first time…” “When I picked
                       up my basset hound from the vet…” “As a tried and true Cardinals
                       fan….”

                       All of these types of statements woven into our speeches or
                       presentations tell a little about us and create relaxing opportunities to
                       relate to our audience.

                       Humor works that same way. However, ineffective humor can kill a
                       presentation or speech.  There are two times to use humor and only
                       two.

                       We can use humor when we KNOW we are going to get be funny.
                       Nothing is better than getting a big laugh from our group.  Nothing is
                       worse, however, than trying to be funny and failing.  If you are sure that
                       your humor will work, use it.

                       Absent that, we can use humor when we are sure that we can recover if
                       we’re not funny!

                       There is a simple way to accomplish this.

                       Remember, we are not trying to be comedians; we are trying to get our
                       message across.  By making sure that our personal stories and humor
                       support the main message, we can recover from not being funny with a
                       quick transition by saying, “The reason that I tell that story is….”
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