Page 13 - DFDS Ship Shore Seminar June 2019 Q and A_2019

◀21

Q How well did the
Dunkirk food and A There has been
drink bicycle go over good feedback from
the Easter holidays? our customers in
general.

◀22
Q Did we achieve financially

what we wanted from Carpe A
Momentum? We never hear The target was to double the spend per
about this anymore even head. That has not been achieved. We have,
though it was such a big topic. however, seen significant improvements,
but investments needed have only just been
implemented, so it is now and in the future
that we should start seeing some uplift.

◀23

Q Passenger numbers seem
to be very low at the moment. A
With Kasper taking over the We have a little concern
marketing, what is the plan for regarding the market. Brexit is
having an impact on customer
attracting more customers?
behaviour. We are looking at
initiatives to attract more
passengers to the short sea route.

Page 13 | Ship Shore Seminar, Q&A June 2019