Page 12 - DFDS Ship Shore Seminar June 2019 Q and A_2019
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                                                                                                   Q  We are seeing

                                                                                                   lots of congestion in   A
                                                                                                   the new play area,       The new play area was designed with
                                                                                                   are there any plans   our onboard teams. Yes it is smaller, but
                                                                                                   to adjust this for the   a new interactive treasure hunt has been
                                                                                                   high season?          implemented as well as entertainers in peak
                                                                                                                         times. We are limited with space onboard and
                                                                                                                         we think this strategy is a good alternative.





                                                                                                               ◀19


                                                                                   Q What is the point
                                                                                   of coaches if they don't   A  Currently 15,000 coaches are shipped per year, which equates to
                                                                                   make money?           750,000 passengers. This means that 20% of passengers shipped are from
                                                                                                         the coach market. Coaches offer a potential of spending onboard and they
                                                                                                         also spread the word of our business. However, they are not as strong in
                                                                                                         terms of spend per head compared to other passenger sectors. We are
                                                                                                         constantly  evaluating this traffic stream to ensure this is optimised.







                                                                                                       ◀20
                                                                           Q  How are the

                                                                           Newhaven Terminal     A
                                                                           developments?            The Cafe was not really effective for us and wasn't
                                                                                                 a commercial success. Very modern and well stocked
                                                                                                 vending machines have now been installed and we
                                                                                                 are receiving good feedback about them. Also, a lot of
                                                                                                 work has been done to improve the facilities - please
                                                                                                 see the photos at the end of this document.








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