Page 6 - Hazels Rabbit Farm CS
P. 6
Fur Trade
The pelts from the White rabbits cost between 50 cents
and €1 whereas the price of the Rex fur is considerably
higher; in the region of €30.
It was due to the dressing part of the industry that had
enabled rabbit fur to become a profitable element of the
commercial rabbit farming industry. Whilst rabbit fur has
always been marketed as a by-product of the rabbit meat
trade, due to the dressing industry making rabbit fur
profitable, the fur can no longer be considered simply a
waste product.
Quality
The rabbit fur trade is the fastest growing section of the
industry.
Part of the problem with the industry and the retail
industry as a whole, was its supply chain. In general, Hazel
thought that the supply chains were too long and too
complex allowing for all manner of irregularities to occur.
Consequently, she decided that she would attack the
problem head on.
Hazel saw Orylag in France (see appendix 1) as a model
she could emulate and build on. She would breed to
produce a unique quality product in both fur and meat.
Consequently, her business model had to be simple and
would start with the fundamentals: