Page 6 - Hazels Rabbit Farm CS
P. 6

Fur Trade


                 The pelts from the White rabbits cost between 50 cents
                 and €1 whereas the price of the Rex fur is considerably

                 higher; in the region of €30.


                 It was due to the dressing part of the industry that had

                 enabled rabbit fur to become a profitable element of the

                 commercial rabbit farming industry. Whilst rabbit fur has

                 always been marketed as a by-product of the rabbit meat

                 trade, due to the dressing industry making rabbit fur

                 profitable, the fur can no longer be considered simply a

                 waste product.


                 Quality


                 The rabbit fur trade is the fastest growing section of the

                 industry.


                 Part of the problem with the industry and the retail

                 industry as a whole, was its supply chain. In general, Hazel

                 thought that the supply chains were too long and too
                 complex allowing for all manner of irregularities to occur.

                 Consequently, she decided that she would attack the

                 problem head on.


                 Hazel saw Orylag in France (see appendix 1) as a model

                 she could emulate and build on. She would breed to

                 produce a unique quality product in both fur and meat.

                 Consequently, her business model had to be simple and

                 would start with the fundamentals:
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