Page 113 - PRAGMATIC STRATEGY
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(what can be done? Which alternatives are feasible, compatible,
consistent?)
a) Status Quo (do nothing)
b) Concentration
c) Horizontal Integration
d) Vertical Integration
e) Diversification
f) Joint Ventures/Strategic Alliances
g) Retrenchment
h) Divestiture
i) Liquidation
g) Innovation
k) Others
2. RECOMMENDED STRATEGY
Which strategic alternative is chosen and why? What are the expected
results?
Once a preferred solution is defined, assign a probability estimate to
each stage of its implementation in order to achieve a measure of its
overall chances of success.
3. JUSTIFICATION
Show clearly which analysis methods were used and how they relate to
the proposed strategy.
