Page 19 - PBC Playbook

how to
MARKET A Social media (Agent) *

Fine Listing Designed to pair beautifully with the E-Flyer and brochure templates, these
listing campaigns provide an additional avenue to advertise any property.
Single image or multiple-image formats are available. PBC’s on-staff Social
Media Strategist ensures that any listing campaign created is up-to-date with
Facebook and Instagram’s ever-changing advertising and anti-discrimination
policies.
Photography

Company-wide property tours
The marketing of every listing revolves around professional photography, and
PBC provides 25 complimentary photographs of every listing above $100,000. The PBC annual Cities-Wide Open House Tours include listings from agents within each of our four offices,
These high-quality images highlight the elegance and beauty of each property.
throughout San Antonio, Boerne and New Braunfels. Interested clients may just be browsing or ready to buy and
these Open House Tours provide an excellent way to preview a variety of homes in person. Through extensive
marketing and advertising efforts, we invite potential buyers to come visit the extensive portfolio of homes
held open and experience first-hand PBC's collection of luxury real estate. This event is heavily advertised via
strategic traditional and digital mediums.

Matterport Virtual Tours *

Matterport Pro 3D leverages cutting-edge technology and powerful cloud rezora e-mail marketing *
processing to create a digital experience from a real-world environment. It is
the most realistic, immersive way to tour a property online. It is a true virtual Customized E-Flyers can be created and distributed to various email groups
tour. These tours are automatically fed to the PBC website, and can also be used in order to advertise your new listing. E-Flyers allow agents to advertise each
to promote your current listings on Facebook, within E-Flyers as well as placed property to a large number of PBC and non-PBC area agents. Each elegant
in MLS as a virtual tour. Magnificent French Chateau
template shares key details of the property, incentivizes viewers to click through 104 Tomahawk Trail
San Antonio, Texas 78232
Hill Country Village
to the listing webpage for additional information and shares the listing agent’s 4 Bedrooms | 3 Baths plus 2 Half-Baths | Approx. 4.9 acres
PriCe uPon request
contact information.
Brochure Judy Dalrymple Team www.phyllisbrowning.com
REALTORS ®
C (210) 854-8888
judy@goseejudy.com
goseejudy.com
Customized brochures are available to order for each of your listings
above $100,000 with the exception of lot properties. PBC provides 25 open houses
complimentary copies for the listing agent. Strategic designs have been
refined over time to best highlight interior and exterior features, school
district, bed/bath count and subdivision. Open Houses are one of the most tried-and-true methods for generating interest in a listing. Holding an Open
For Sale: House not only brings foot traffic and potential buyers into your current listing(s), it provides a fantastic
23516 Beaver Creek
San Antonio, Texas 78258
opportunity to meet potential clients and create elegant first impressions. Utilizing PBC’s branded brochures,
Fine Property
sign-in sheets and professionally presenting yourself can ensure success at each of your Open Houses.
Single-property website

These unique landing pages can be developed through PBC’s in-house Webmaster and ordered through our
proprietary PBC intranet. Each webpage benefits a property’s search engine optimization, in addition to exciting
and impressing your clients.

* Agent Expense * Agent Expense