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ROCKNATION ISSUE 13                                                                                                               PAGE 9
                                                                         could share catering with them.     some discs. It worked and we
                                                                         Just every aspect of it was cool!   eventually “officially” signed with
                                                                         Brian:  On the 2000 Visceral Rock   Perris for the Full Moon release.  As
                                                                         release you worked with Bruce       far as a particular song that might
                                                                         Bouillet (Racer X), Bob Kulick, Brett  have made Perris more interested
                                                                         Garsed (Nelson) and Neil Zaza.      in us, I’m not sure. Hopefully all of
                                                                         Were there any special guests on    them!
                                                                         Full Moon?                          Brian:  I would say one of my favor-
     Interview with                                                      Sulli:  Nope, Full Moon is 100%     ite tracks on the new disc is Dirty
    Sulli, Drummer                                                       Seventh Rize.  I felt this time around  Livin’.  It reminds me a lot of Ozzy.
                                                                         that the album needed to represent  Does the band get the Ozzy
                   for                                                   us, Seventh Rize. The special guest  comparison on occasion?
                                                                         appearances on Visceral Rock were  Sulli:  Thanks for the compliment!
                                                                         cool and I cherish those memories,  Yes, we get the Ozzy comparison a
                                                                         but we had to make this album ALL  lot.
                                                                         Seventh Rize.                       AC/DC comparison more frequently!
                                                                         Brian:  You originally released Vis-  Brian:  Yet my favorite track is
                                                                         ceral Rock in 2000 and re-released   called “You’re The One,” kinda has
                                                                         it again in 2007 on Perris.  What was  a feel of Cheap Trick but more on
                                                                         the purpose of the re-release?      the melodic side.  When going into
                                           By: Brian Rademacher          Sulli:  Well, after a long break I   the studio to record does the band
                                                                         decided to get the band going again.  have a mindset how a song is done
                                                                         Our infamous “indie deal gone way  and at the last minute it changes?
  Brian:  Sulli, thanks for taking our   his help with a tune I had been strug-  bad” had calmed down and it felt   Sulli:  No, Seventh Rize goes into
                                                                         like a fresh start. So, after
                                                                                                             everything, whether it being a show,
  questions and welcome to Rocknation  gling with to complete. The tune, “One   discussing it with our lead vocalist   interview, writing or recording in
  Sulli:  No problem! It’s an honor to be   Last Time”, has a Foreigner vibe and I   and business partner, Stacy “The   complete prep mode. It’s just my
  speaking with you today.            knew that Bruce could help me fin-  Big Daddy” Humphries, we decided  nature to have everything in line
  Brian:  Congratulations on the new   ish it. It ended up being everything I   it would make sense to re-release   before the bell sounds. Although
  release Full Moon?                  could have hoped for and more! We’ve  with a new look. The new look is a   I understand a lot of great songs
  Sulli:  Thank you. Full Moon had been   actually written 90% of our next record  much better fit for the music.   have been written in the studio just
  in the works for well over 18 months   with Bruce’s help, it’s gonna kill! Bruce  Definitely the right move!   prior to hitting “record,” I’ve always
  and it’s great to see it finally come full   Turgon is a true gem in the music                                       felt we do our best when
  circle.                             industry!                                                                        completely rehearsed and
  Brian:  The band has been around    Brian:  You guys played Rocklahoma                                               ready to go!
  since 1991 -- that’s 18 years.  Do you   last year. What was your impression?                                        Brian:  You are planning
                                                                                                                       to support the new Full
  ever get discouraged with the music   Sulli:  Rocklahoma was interesting.                                            Moon, can you give us
  business?                           Besides tornados, rain, and so on, the                                           any information on that?
  Sulli:  YES! The music business is   event was cool. I personally felt that                                          Sulli:  Yes, we have a
  brutal; nothing as it appears from the   they could have had better time man-                                        lot of stuff in the works.
  outside. It’s amazing that the business   agement with all the acts. For instance,                                   Our immediate plans
  side of things can end up making you   Seventh Rize was allotted 40 minutes                                          are to embark on a short
  hate the very thing that makes your   to play, then, due to weather, our set                                         tour with Mark Slaugh-
  heart pump - creating and perform-  was knocked down to 20 minutes.                                                  ter. The tour is dubbed
  ing music! I’ve learned some lessons   They obviously didn’t have a backup                                           “The Brothers In Arms”
  the hard way and do everything I can   plan for bad weather and it ended up                                          Tour and will hit selected
  to help other bands out with making   messing up performance times, which                                            markets off and on for the
  critical decisions. That being said, the   ultimately hurts the audience. Overall,                                   remainder of 2009. The
  business changes daily, so you have to   the event is cool and we would love to                                      tour is donating a
                                                                                                                       portion of proceeds to St.
  stay on top of your game.           play it again but with some provisions                                           Jude Children’s Hospital.
  Brian:  How about when you know you   in our contract.                                                               A very special tour for a
  got something good but get nowhere   Brian:  You had the chance to open for                                          very special cause. We
  until Perris records comes along and   many great bands, what band treated                                           are also working on a 25
  snatches it up.  Is that a good feel-  you the best and why?                                                         date run with Slaughter,
  ing that others are on the same wave   Sulli:  Just about every band we’ve   Brian:  When you signed with Perris  the full band.  So, we’re going to be
  length?                             played with has treated us great. I   did you submit a demo or did they   busy!
  Sulli:  Absolutely! Perris Records is a   must say that the one that stands out   seek you guys out, and what song   Brian:  Sulli it was a pleasure talking
  perfect match for Seventh Rize and   is Badfinger. That tour was way back   do you feel made their mind up to   with you, wanna give the new CD a
  we are grateful each and every day   in 1993, but those guys were so cool.   sign you?                     plug and say anything in ending?
  for our relationship with them. Tom   Basically letting us do whatever we   Sulli:  We originally went to   Sulli:  Thanks so much for taking
  Mathers is a musician and has been   wanted.  We could take as much stage   Perris. No demo was submitted as   time to chat with me! Seventh Rize
                                                                         we already had Visceral Rock ready  appreciates all the support and
  through the trenches. He understands   space as we wanted, we could    to go. Tom believed in the band and  hopes that Full Moon will make your
  the obstacles that independent bands   lengthen or shorten out set nightly, we   brought us on board to help sell   day better! God Bless.
  face. Plus, he’s a great guy! So, we
  understand each other and can easily
  work together on strategically getting
  Seventh Rize to the masses. Perris
  Records is a top notch organization!
  Brian:  You had the chance to work
  with Bruce Turgon on the new CD
  who also just released a new CD with
  Places of Power, that guy is genius.
  How was it working with Bruce?
  Sulli:  Working with Bruce has been
  an amazing experience! I first heard of
  Bruce way back in the Shadow King
  days and knew I had to work with him.
  The chemistry he has with Lou Gramm
  is amazing and I always wanted to
  somehow create that same chemistry
  with Seventh Rize. As fate would have
  it, I met Bruce when I auditioned for
  Lou Gramm’s solo band in 2003. We
  quickly became friends and I called in
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