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India Insurance Report - Series II 251
3.2 Research Questions
a) How much do households earn every year?
b) Which health services did households receive in a year?
c) How much a household expensed for healthcare in a year?
d) What is the general primary health-seeking behaviour of the households?
e) To what extend the households can afford to receive primary healthcare
f) services?
g) What would be the better healthcare product for underserved households?
3.3 Research Methodology
The research aimed to explore experiences, behaviours, costs, perceptions, expectations, and reasons
behind receiving health services, making qualitative research the preferred methodology. However,
quantitative data were also necessary to support and complement the qualitative findings. To address
this, a mixed method design, following a convergent parallel approach, was used to achieve a
comprehensive understanding of the research objectives.
Figure 02: Explanatory Sequential Design of Mixed Method Research
Table 03 : Sample & Sample Size
Design Sample Sample Size Dhaka Tangail Meherpur
Quantitative Design Household Representative 441 225 106 110
Qualitative Design Household Representative 101 60 21 20
Total 542 285 127 130
3.5 Quality Control
The quality of data was ensured through the following measures:
a) Selected qualified and experienced data collectors for data collection.
b) Provided appropriate feedback to the data collectors by the research team during data collection.
c) Experienced medical professionals were involved throughout the research.
d) Every step and task is shared among the research team members.
