Page 10 - NIS English September 1-15
P. 10

Social Concern
                              Empowering Artisans

                                                                            POWER




                                                                            TO POTTERS




                                                                                 The Government
                                                                                 distributing 17,000
                                                                                 electric chalks to

                                                                                 potters is a step
                                                                                 towards their

                                                                                 economic empowerment

                  arthen  pottery and  terracotta  always         Industries  Commission  (KVIC)  has  sped  up
                  played  a  significant  role  in  the  Indian   the  scheme  of  distributing  17,000  electric
            Ecultural fabric. Any festival or wedding             potter wheel (Chalks) which will benefit over
             is incomplete without them.                          75,000  members  of  the  community.  This
               In order to increase the earnings of potters,      move aims at making Prime Minister’s Self-
             the  Government  through  Khadi  and  Village        Reliant India campaign even more powerful.

                                                                    Union Home Minister Amit Shah distributed
                                                                  electric  chalks  to  100  trained  potters  on
                                                                  July 24, 2020 in his Lok Sabha constituency
                                                                  Gandhi  Nagar in  Gujarat. Shah said,  “Our
                                                                  brothers  and  sisters  from  the  community
                                                                  are  carriers  of  Indian  craft. Now, we  can
                                                                  enhance  their  production  capacity  through
                                                                  the use of technology. This will make their life
                                                                  comfortable.”
              EMPOWERING TRADITIONAL ARTISANS                       “Under the Potters’ Empowerment Scheme,
              lElectric potter wheels producing 2 Crore           KVIC is doing tremendous work to revive the
              earthen cups (Kulhad) which are sold at 400         traditional art of pottery in order to strengthen
              railway stations                                    the status of marginal potters’ community,”
              l  Income  of  potters  has  been  enhanced         Shah said.
              from Rs 3,000 to Rs 12,000 per month under            He  further  said  that  it is  the  dream of
              Potters’ Empowerment Scheme                         the  Prime  Minister  to  enrich  the  country's
              l  Electric  potter  wheel  turns  800  kgs  of     traditional  crafts  and  upgrade  the  skills  of
              soil into clay in eight hours while traditional     individual craftsman.
              methods  take  five  days  to  turn  similar          KVIC  chairman  V  K  Saxena  informed
              amount of soil into clay                            that  the  country has  approximately  4  Crore
              l The scheme is implemented in Rajasthan,           population  of potters’  community.  Electric
              MP, Himachal, UP, Bihar, Maharashtra, West          potter wheel enhanced the  income of a
              Bengal, J&K, Ladakh, Haryana, Gujarat, Tamil        potter from Rs 3,000 to about Rs 12,000 per
              Nadu, Odisha and Telangana                          month.   n

             8  New India Samachar
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