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1 - Building trust and recognizing inner drivers - the theoretical foundations of profiling³.

models provide a framework that is so flexible that thrust-loading
thinking is impossible.

There are numerous such typological models - one of the most
renowned and proven explanatory models of human behavior is
the INSIGHTS MDI® model, which we will present to you in detail
in the fourth chapter. At this point, the following note is sufficient:
The INSIGHTS MDI® PIW model (PIW means: Personal
Interests, Attitudes and Values) can be used to determine a
person's personal values.

The INSIGHTS MDI® PIW model helps you to assess your
personal values and those of other people. It thus serves
the self-(er)knowledge and the knowledge of people.

According to the model, there are six different drivers that
underlie people's motivation:

Theoretical motive

Important for such motivated people are:

• intellectual processes
• Thirst for knowledge
• high professional competence
• Truthfulness urge
• Striving for objectivity, objectivity and systematics
• Empirical approach
• Information Enthusiasm

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