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THE POWER OF READING PEOPLE
Persuader (D/I): Individuals skilled in influencing others
through logic, empathy, or emotion.
Promoter (I): Communicative individuals who express many
thoughts to influence outcomes.
Relater (I/S): Positive thinkers who value relationships and de-
liberate thought.
Supporter (S): Dedicated individuals who champion viable
ideas and work consistently to see projects to completion.
Coordinator (S/C): Detail-oriented individuals who rely on
established methods to finish tasks effectively.
Analyzer (C): Precision-seekers who prioritize accuracy and
gather detailed information to ensure excellence.
Implementor (C/D): Solution-oriented individuals who evalu-
ate situations and drive progress through factual analysis.
It’s rare for a person to be driven by a single factor; most have a mix
of influencing traits. Throughout this book, when we reference the
primary factor or dimension, we’re discussing the behavioral ten-
dencies a person is most likely to display. However, remember that
these traits might not always be apparent, as they can be influenced
by the intensity of other style tendencies. Figure 5 shows the eight
segments in the TTI Success Insights® Wheel.
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