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578     PART 6  Managing Business Operations, Management Information Systems, and the Digital Enterprise



           Case in Point


                       Operations Management Is a Powerful Competitive Weapon


                       Toyota Motor Corporation has long      straining Toyota’s human and technical resources and
                       been recognized as one of the most     undercutting one of Toyota’s most critical strategic
                       successful companies in the world.     advantages: operations management in general and
             Toyota nearly doubled its revenue in the past    quality in particular. The marriage of efficient produc-
             decade and redefined competition in key areas of  tion systems to an obsessive concern  for quality has
             the auto industry. However, Toyota suddenly finds  helped Toyota establish a reputation for bullet-proof
             itself plagued with increasing quality problems and  reliability that remains a huge competitive advantage.
             having to launch a world-wide program to simplify
                                                              Source: The Wall Street Journal, August 4, 2004, pages A1 and A2.
             its production systems.
                                                              Questions
              On the agenda, Toyota has as its next big goal to
           increase its share of the global market from 10% to 15%  1. Do you agree with Toyota’s ethics policy for
           in the next decade. If achieved, Toyota would become  procurement and purchasing?
           approximately the same size No. 1 auto maker General  2.  In what ways could Toyota’s ethics policy for
           Motors is today. Such an ambitious goal is tough,     procurement and purchasing be improved?



                                        costs, the cost of operating the storage facility; the cost of insuring the items;
                                        the cost of depreciation, obsolescence, deterioration, spoilage, breakage, and
        interest cost The cost that is incurred  pilferage of the items; and the interest cost. The interest cost represents the
        by having money invested in inventory  expense that is incurred by having the money invested in inventory. For exam-
                                        ple, if a company asks for a bank loan in order to keep in inventory one unit of
                                        an item valued at $20,000, and the interest rate for the loan is 10 percent per
                                        year, then the interest cost would be ($20,000)(0.10)  $2000 per year. Interest
                                        cost is frequently the major component of holding cost. The holding cost typi-
                                        cally ranges between 20 and 40 percent of an item’s value. In order to minimize
                                        holding costs, one would try to place small but frequent procurement orders.
                                        To illustrate how an operations manager can find an appropriate inventory
                                     level, we will consider a basic inventory model. In this model, the following
                                     assumptions are made:
                                      • Demand for the item is known and constant.
                                      • The ordered units are received all at once.
                                      • The cost of the item is independent of the number of units ordered.
                                        Let us use the following notation:
                                          D  annual demand for the item (in units per year)
                                          O  ordering cost ($ per order)
                                          h  annual holding cost as a percentage
                                          V  item’s value ($ per unit)
                                          H  hV  annual holding cost in dollars ($ per unit per year)
                                          Q  quantity procured in each order (units)
                                          N  number of orders per year
                                          L  average inventory level (units)
                                          AOC  annual ordering cost ($ per year)
                                          AHC  annual holding cost ($ per year)
                                          TAC  AOC  AHC  total annual ordering and holding cost ($ per year)
                                        Then
                                                            N  D/Q    and    L  Q/2

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